How to start a candle business
Turn Your Handmade Candles Into A Profitable Business
Gain access to my curated step-by-step guide so you can go from candle making hobbyist to confident business owner.
BUY THE GUIDEI had no idea what I was doing when I started my candle business journey in September 2019.
Seriously, I just winged it and thought I could figure it out along the way.
And I did.... after a lot of trial and error and wasted time on the wrong things.
I remember my rollercoaster of emotions as my mind flooded with ideas for this new adventure and I felt full of excitement, motivated to get started and hopeful for the future.
And then I started the research process, reality set in, and I started feeling uncertain, fearful, confused and worried. It felt like I was trying to put a puzzle together with missing pieces; I didn't have all the information I needed and I wasn't even sure what information I needed or who to ask.
How am I going to sell my candles?
Do I need to worry about legal stuff right away?
What price should I charge?
What if no one wants to buy my candles?
What do I post on social media to get people to buy my candles?
My biggest fear was that no one was going to want to buy my candles.
But now I realize that I was worried about the wrong things.
I shouldn't have been worried if people were going to buy my candles, I should have been focused on WHO was going to buy my candles.
You have to find your audience before you create your product.
...I had no idea.
I'm here to give you the missing puzzle pieces.
When it comes to starting a business of any kind, there is A LOT to know.
And yes, there is a ton of free information online; I myself have a lot of Youtube videos about how to start a candle business.
But the problem is most information is unorganized and in random order which makes it hard to follow what you should be doing from A-Z.
Sometimes you just need someone to write out everything you need to do in an organized and curated format.
Introducing...
The Ultimate Guide To Starting A Candle Business
A step-by-step 70 page digital guide to take you from a passionate candle making hobbyist, to a confident, knowledgeable and intentional candle business business owner. This is the guidance that I wish I had when I was brand new to the candle business world.
Chapter 1: Building a Brand
Section 1: Research
Section 2: Your Brand Story
Section 3: Identity Your Target Market
Section 4: Packaging
Section 5: Business Goals
Chapter 2: Legal Set Up
Section 1: Product Labeling Requirements
Section 2: Choosing A Business Name
Section 3: Seller's Permits, Licensing & Insurance
Section 4: Forming A Business Entity
Chapter 3: Taxes
Section 1: Bookkeeping and Inventory Management
Section 2: The Who, What, Why & How Of Paying Taxes
Chapter 4: Pricing For Profit
Section 1: How To Calculate Your Cost Of Goods Sold
Section 2: How To Price Your Products For Retail + Wholesale
Chapter 5: How To Ship Your Candles
Section 1: Understanding USPS and UPS Shipping Methods
Section 2: Choosing Your Boxes & Setting Shipping Prices
Chapter 6: Where to sell
Section 1: Etsy Vs. Shopify
Section 2: Local Markets
Section 3: How To Sell Your Candles Wholesale
Chapter 7: Marketing
Section 1: Marketing For Beginners
Section 2: How To Market Your Candle Business
Section 3: Marketing With Limited Time & Money
Listen to a sample of the audio guide:
Frequently Asked Questions:
Will I learn how to make candles in this guide?
I have no business experience, is this for me?
I've already launched my business, will this guide still help me?
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